For parks, trails & conservation teams

Keep your ArcGIS. Bring the place to life.

You already have maps, trails, data and stories. We turn that work into experiences people can use outdoors — to explore, learn and help document how a place changes.

Naturate works alongside ArcGIS and StoryMaps, not in place of them.

Illustrated landscape with a pond, trails and places to explore.

A useful division of work

Your GIS stays. We make it useful in the field.

What you already manage

ArcGIS & StoryMaps

Park boundaries, paths, assets, ecological surveys, photographs and the stories your organization has already gathered.

Your authoritative records and existing publishing tools stay in place.

What Naturate adds

An experience at the place

Guided discovery, location-based interpretation, outdoor learning and a carefully managed way for people to notice and contribute.

Designed for visitors, educators and the people responsible for caring for the site.

Beyond a map

One place. More ways to connect with it.

Choose only what the site needs. We do not add another app or dashboard for its own sake.

A guide people can use on site

Turn mapped routes and points of interest into clear, self-guided walks, listening stops and interpretation. A visitor can start from a link or small QR marker.

Learning rooted in the place

Give teachers and families activities to lead outdoors, connected to the habitats, features and stories of the site. Printable materials can sit alongside the digital guide.

A story that can change

Use seasonal context, restoration updates and approved field notes to keep a place relevant beyond the day its StoryMap was published.

A way to care for what you share

Give staff a review step before new content or public observations appear. Approved information can be exported to a separate GIS layer when your team wants it.

An example of the approach

A restoration project, beyond the StoryMap.

Imagine a riverside park with a mapped trail, years of restoration photographs and a StoryMap explaining the work. A visitor arriving at the park can choose a short walk and discover what changed at each stop. A teacher can lead a field activity. Staff can review repeat photographs and observations as the habitat develops.

Illustrative project scenario — not a claim that this has been installed for a client.

01Mapped trailFrom the existing GIS
02On-site discoveryLinked stops, stories and audio
03Outdoor learningTeacher-led and family activities
04Document changeReviewable photos and field notes

How we work together

Start with the information you already have.

  1. 01

    Review the place

    We look at existing maps, StoryMaps, content, GIS access and site conditions with your team. We agree which information is suitable for public use.

  2. 02

    Build one useful experience

    We select a route or a handful of points, develop interpretation and learning activities, then test the experience with people on site.

  3. 03

    Keep it current

    We plan how content is reviewed, what gets updated, and whether source-layer changes or approved observations should flow between systems.

Technical integrations are scoped and tested for each project. Read-only data imports, embedded experiences and reviewed GIS exports are options, not prerequisites.

A few practical questions

Does Naturate replace ArcGIS or StoryMaps?

No. Your GIS can remain the source of record for boundaries, trails and assets, and your StoryMaps can continue telling the larger story. We add a visitor-facing experience or supporting workflow where it has a clear job.

Do we have to change how we manage our GIS?

Not necessarily. We start by reviewing the datasets, permissions and content your team already has. The integration may be as simple as connecting a web experience to your StoryMap or as involved as a read-only layer import. We agree the scope before building.

Will visitors have to install an app?

Not for a web-based trail or interpretation experience. We can design it to open from your website, an existing StoryMap, or a QR code in the park. Offline use, accessibility and printed alternatives are assessed for each site.

Can visitor observations flow back into ArcGIS?

We can scope a reviewed export or a dedicated observation layer. We would not automatically write public submissions into your authoritative park or asset records.

Start with one site

What could people do with the place you already know?

Send us a StoryMap, a route or a site you care for. We can help work out what is worth building next.

Discuss an ArcGIS project

ArcGIS and StoryMaps are Esri products. Naturate is independent and is not presented as an authorized or certified Esri partner.