A guide people can use on site
Turn mapped routes and points of interest into clear, self-guided walks, listening stops and interpretation. A visitor can start from a link or small QR marker.
For parks, trails & conservation teams
You already have maps, trails, data and stories. We turn that work into experiences people can use outdoors — to explore, learn and help document how a place changes.
Naturate works alongside ArcGIS and StoryMaps, not in place of them.

A useful division of work
What you already manage
Park boundaries, paths, assets, ecological surveys, photographs and the stories your organization has already gathered.
Your authoritative records and existing publishing tools stay in place.
What Naturate adds
Guided discovery, location-based interpretation, outdoor learning and a carefully managed way for people to notice and contribute.
Designed for visitors, educators and the people responsible for caring for the site.
Beyond a map
Choose only what the site needs. We do not add another app or dashboard for its own sake.
Turn mapped routes and points of interest into clear, self-guided walks, listening stops and interpretation. A visitor can start from a link or small QR marker.
Give teachers and families activities to lead outdoors, connected to the habitats, features and stories of the site. Printable materials can sit alongside the digital guide.
Use seasonal context, restoration updates and approved field notes to keep a place relevant beyond the day its StoryMap was published.
Give staff a review step before new content or public observations appear. Approved information can be exported to a separate GIS layer when your team wants it.
An example of the approach
Imagine a riverside park with a mapped trail, years of restoration photographs and a StoryMap explaining the work. A visitor arriving at the park can choose a short walk and discover what changed at each stop. A teacher can lead a field activity. Staff can review repeat photographs and observations as the habitat develops.
Illustrative project scenario — not a claim that this has been installed for a client.
How we work together
We look at existing maps, StoryMaps, content, GIS access and site conditions with your team. We agree which information is suitable for public use.
We select a route or a handful of points, develop interpretation and learning activities, then test the experience with people on site.
We plan how content is reviewed, what gets updated, and whether source-layer changes or approved observations should flow between systems.
Technical integrations are scoped and tested for each project. Read-only data imports, embedded experiences and reviewed GIS exports are options, not prerequisites.
No. Your GIS can remain the source of record for boundaries, trails and assets, and your StoryMaps can continue telling the larger story. We add a visitor-facing experience or supporting workflow where it has a clear job.
Not necessarily. We start by reviewing the datasets, permissions and content your team already has. The integration may be as simple as connecting a web experience to your StoryMap or as involved as a read-only layer import. We agree the scope before building.
Not for a web-based trail or interpretation experience. We can design it to open from your website, an existing StoryMap, or a QR code in the park. Offline use, accessibility and printed alternatives are assessed for each site.
We can scope a reviewed export or a dedicated observation layer. We would not automatically write public submissions into your authoritative park or asset records.
Start with one site
Send us a StoryMap, a route or a site you care for. We can help work out what is worth building next.
Discuss an ArcGIS projectArcGIS and StoryMaps are Esri products. Naturate is independent and is not presented as an authorized or certified Esri partner.